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Today’s episode is part two of a two-part keynote I did in Singapore. If you haven’t listened to part one – the previous episode – be sure to go back and listen to it first. In this section, I explain the highest and best use theory that is the basis for exponential growth. Without analyzing the highest and best use of your time, resources, assets, and employees, you can’t possibly even begin your journey to the top.

There are three fundamental ways to grow a business – and the tragic thing is that many business owners haven’t done the research or calculations to determine if and how they can grow in the simplest of ways.  For many, the key is to go back to the basics.

In this talk, I explain why referral-generated buyers are the best kind of buyer. I’ll share how to apply pragmatic, critical, strategic thinking to everything you do. Lastly, I’ll reveal why you have unlimited access to unlimited resources – all the time. So, listen in and enjoy.

00:00 – 04:00 – On the highest and best use theory.
04:00 – 09:00 – The three fundamental ways to grow a business.
09:00 – 13:30 – The referral generating systems that we’ve created and why they work.
13:30 – 18:30 – How pragmatic, critical, strategic thinking can be applied to everything.
18:30 – 24:30 – Getting preemptive access on leads and why resources are truly limitless.
24:30 – 30:00 – How my business has evolved and what I do now.