In this module, I cover a universal concept, one that is applicable in all industries. Consultative and Advisory selling is a certain type of sales process that does not involve manipulative techniques or pushy methods to ethically persuade your market to buy your products and services.
Course Syllabus
Introduction
CYOBS Introduction
Mastery Lessons
Installing & Instilling The Entrepreneur’s Mindset
Drivers of Performance
The Entrepreneur’s Template
Positioning For Your Business
Tactics vs. Strategy
Re-Defining Marketing
The “Three Ways to Grow a Business” Model
Upselling, Cross-Selling, Down-Selling, Packaging
Monetizing, Maximizing, and Managing Relational Capital
